Frequently Asked Questions

We start with enriched wheat flour, add a hint of paprika, and a few other ingredients that give Cheez-It® crackers their bold flavor. We then add our freshly shredded cheese and mix. After mixing, the batch joins other bins of mixed dough in a ‘proofing room’ where the dough ferments to allow the delicious flavors to develop.

After the cracker dough rests, it is flattened by rollers into thin sheets, cut, and layered into pastry-like perfection. A savory dose of salt is then layered wide across the entire dough sheet before running through a conveyor belt that sends the giant imprinted sheets into a massive oven. Afterward, through a unique process, Cheez-It® crackers are cut into the 1x1 inch squares of bite-sized cheesy, crunchy goodness we know and love!

The center “docker hole” is one of the key design features that makes it instantly recognizable as a Cheez-It® cracker. It also helps release air and moisture as the crackers bake.

Cheez-It® was first launched in 1921, rightfully named Cheez-It® because they are made with 100% real cheese!

All Cheez-It® crackers use cheese made with skim milk, except White Cheddar Cheez-It® crackers which use White Cheddar cheese made with full-fat milk.

For additional information regarding the ingredients used in Cheez-It® crackers, including Cheez-It® Snap’d® crackers, and Cheez-It® Puff’d® Snacks, please refer to SmartLabels on each product page for the most recent ingredient lists.

One of the primary ingredients in Cheez-It® snack crackers is 100% real dairy cheese, making Cheez-It® crackers not vegan.

While there are dozens of reasons why our beloved Cheez-It® crackers are absurdly delicious, we believe it is the perfect combination of cheesy, crunchy goodness, and being baked to perfection!

From wearables, like hoodies and hats, to can koozies, find your favorite Cheez-It® merch at our Cheez-It® HQ location: https://shop.cheezit.com/.

We do not have an official Cheez-It® holiday. Although June 4 is National Cheese Day, we think every day is the perfect day to celebrate Cheez-It®!

Cheez voices Cheez, who else? It’s his voice!

Unfortunately, we do not have a lower sodium offering at this time.

As the cheeziest sponsor of college football with 6 consecutive years of Cheez-It Bowl action, we’re bringing the cheese to Camping World Stadium in Orlando, FL on Monday January 1, 2024. Learn more at CheezItCitrusBowl.com!

Studio Cheez FAQ

Studio Cheez will open its doors from Thursday, Oct. 9 to Saturday, Oct. 11 from 8 p.m.-2 a.m. at 324 Grand St. in the heart of New York’s East Village. In the city that never sleeps, neither do cravings.

Entry to Studio Cheez will be on a first-come, first-served basis. Fans 21+ will need to present a valid ID and receive a Cheez-It® hand stamp for entry. Fans interested in VICheez access can book a private table with a dedicated server in person upon arrival.

Fans can access Studio Cheez on a first-come, first-served basis once the doors open at 8 p.m. Fans interested in VICheez access can book a private table with a dedicated server in person upon arrival.

Yes! Hand stamps must be presented for re-entry to Studio Cheez.

Studio Cheez is open to fans 21+ from Thursday, Oct. 9 to Saturday, Oct. 11 from 8 p.m.-2 a.m. All guests must present a valid ID for entry.

Cheez-It® encourages an elevated casual dress code at Studio Cheez.

Studio Cheez is free to the public and free samples of Cheez-It® crackers will be available at the Cheez-It® Tap as well as other surprise moments in the evening, but patrons will need to pay for any food, drinks or specialty merch they choose to purchase.

Studio Cheez is designed to be inclusive and welcoming to all guests. The venue is equipped with the following accessibility features:

  • Wheelchair Accessibility: Ramps and elevators (where necessary) ensure that guests using wheelchairs or mobility aids can navigate the venue comfortably, including entry points and the dance floor.
  • Visual Impairment: There is a handrail going down into the venue as well as floor-based lighting (ground surface indicators) for ample visibility.
  • Accessible Restrooms: The venue has wheelchair-accessible restrooms to accommodate guests with disabilities.
  • Emergency Exits: There is an emergency exit through the restrooms. All emergency and fire standards are up to code with both audible and visual fire and CO2 alarms, as well as two (2) egress exits. All staff are trained on emergency evacuation protocols and we will have additional security on-site as an additional precaution.
  • Strobe Light Warnings: For guests sensitive to flashing lights, the club provides advance warnings about strobe lighting used in the DJ and dance floor areas.
  • Dietary Needs: The menu includes allergen and ingredient information for all Cheez-It®-inspired snacks and cocktails, ensuring guests with specific dietary restrictions are informed and accommodated when possible.

If you have specific accessibility needs or questions, Studio Cheez encourages you to reach out to Media.Hotline@Kellanova.com in advance to ensure that the event experience is as enjoyable and comfortable as possible.

Yes, coat and bag check will be available for guests.

Attendees can indulge in a Cheez-It® inspired late night bar bites menu, plus plenty of Cheez-It® crackers served straight from the Cheez-It® Tap. At the bar, the fun continues with Cheez-It®-infused cocktails like a Cheez-Tini (yes, a martini infused with Cheez-It® crackers). Select Cheez-It®-infused cocktails will be available as mocktails as well.

Studio Cheez does not have vegan options but does have vegetarian-friendly options for guests.

No, Cheez-It® crackers contain gluten so there will not be a gluten-free option at Studio Cheez. But stay tuned: the first gluten-free Cheez-It® cracker is coming to fans in 2026!

We’re focused on the excitement of Studio Cheez’s limited-time experience and look forward to an amazing fan event this fall. If you’re not able to visit Studio Cheez, Cheez-It® crackers are available for purchase at grocery stores nationwide and you can access select Studio Cheez merch and recipes online at cheezit.com to join in on the Studio Cheez fun no matter your location.

Cheez-It® knows cravings can strike anytime, anywhere – threatening to end the night just as it’s getting started. As the ultimate late night destination where good times never sleep, NYC was the perfect place for Cheez-It® to keep the party going, meeting clubbers right when their snacking needs strike – and creating an unforgettable moment for fans who traveled just to see us.

No, all merchandise purchased at Studio Cheez is final sale and cannot be returned or refunded.

Studio Cheez accepts Visa, MasterCard, American Express, JCB and Discover.

Studio Cheez is designed as a late night nightclub experience, complete with alcohol service, including Cheez-It®-infused cocktails. For safety and legal reasons, entry is restricted to guests 21 and older. While Cheez-It® fans of all ages are welcome to enjoy our snacks at home, Studio Cheez provides an adult-focused, immersive nightlife experience. Staff will be checking the IDs and have security staffed during the event to ensure patrons are abiding by the law. The brand reserves the right to remove patrons who are not abiding by the rules while in attendance.